The New Made in Brazil

by Around the World in 80 Brands

“The New Made in Brazil” The New Made In Brazil, Diego Ruzzarin, Jacques Faure, Edouard Malbois, Enivrance “The New Made in Brazil” The New Made In Brazil, Diego Ruzzarin, Jacques Faure, Edouard Malbois,… Read More →

Meeting Rodrigo Aquim in Rio de Janeiro

by Around the World in 80 Brands

We are in Ipanema again, the neighbourhood where many of Brazil’s boutique brands like Lenny Niemeyer, Osklen, Reserva and Bazzar have set up shop. Today we are meeting Rodrigo Aquim, who together with… Read More →

Meeting Benjamin Cano, entrepreneur with an ideological touch

by Around the World in 80 Brands

We are on our way to Cantagalo, one of the many favelas in the heart of Rio, to meet Benjamin Cano, a Carioca with French roots who founded a boutique hotel on the… Read More →

Meeting Renata Barbosa de Oliveira in São Paulo

by Around the World in 80 Brands

I’m wandering through the upmarket neighbourhood of Jardins Paulista, window-shopping and people-watching on Alameda Lorena. This has always been the neighbourhood of international luxury brands, but I am noticing more and more Brazilian… Read More →

Meeting Cristiana Arcangeli in São Paulo

by Around the World in 80 Brands

“Why don’t you meet me at Ibirapuera Park?” Cristiana had said when I spoke to her on the phone. “We can enjoy the greenery and talk at the same time. When I’m in… Read More →

Around the World in 80 Brands – Europe

by Around the World in 80 Brands

We travel the world to meet visionary people and brands with a purpose. — Do you have questions or suggestions? — Shoot us a mail at CoolBrands@CoolBrands.org Around the World in 80 Brands –… Read More →

Around the World in 80 Brands – Latin America

by Around the World in 80 Brands

We travel the world to meet visionary people and brands with a purpose. — Do you have questions or suggestions? — Shoot us a mail at CoolBrands@CoolBrands.org CoolBrands - Around the World in 80 Brands… Read More →

A Kodak moment with Chris Payne, CMO

by Around the World in 80 Brands

Düsseldorf is known for great shopping but here I am in the Messe Düsseldorf trade show hall visiting the Drupa print media convention that takes place once every 4 years. Lost in a… Read More →

Around the World in 80 Brands featured in Brazilian ABC Design Magazine

by Around the World in 80 Brands

Flavia Mendonca appraoched us for an interview, following the launch of Around the World in 80 Brands in Brazil. Here is the article she wrote and that was published this January in ABC… Read More →

Around the World in 80 Brands – North America

by Around the World in 80 Brands

We travel the world to meet visionary people and brands with a purpose. — Do you have questions or suggestions? — Shoot us a mail at CoolBrands@CoolBrands.org CoolBrands – Around The World in… Read More →

Meeting Jose Miguel Sokoloff – CCO Lowe-SSP3 Bogota

by Around the World in 80 Brands

“Here’s something interesting,” I say pointing at my tablet. We’re in London for our Storytelling Expedition Around the World. After our meeting, Maarten and I made a stop in Nero for a café… Read More →

Meeting Rony Meisler at the Reserva Experience in Rio de Janeiro

by Around the World in 80 Brands

It’s Saturday night and we’re heading over to Arpoador, a hip and happening neighbourhood between Ipanema and Copacabana and the home of some of the coolest things in Rio. Rony Meisler has invited… Read More →

‘Operation Bethlehem’ – communicating for peace in Colombia

by Around the World in 80 Brands

We met Jose Miguel Sokoloff, Chief Creative Officer at Lowe SSP3 Bogota. They just launched the 3rd campaign for the Colombian Ministry of Defence. The campaign is designed to encourage the demobilization of the… Read More →

KLM – We Care, Because We Travel

by Around the World in 80 Brands

KLM – We Care, Because We Travel – We are in the Passenger Terminal Amsterdam in the city’s harbour area, where KLM has invited us to join the dialogue on the journey to… Read More →

Meeting Arianna Huffington of ‘The Huffington Post’

by Around the World in 80 Brands

The Huffington Post’s Arianna Huffington speaks with JWT’s Bob Jeffrey in’Worldmakers’ Arianna is a Greek-American author and syndicated columnist. She is best known for her news website The Huffington Post, which features blogs… Read More →

Meeting Joaquin Bacardi in Puerto Rico – part 2

by Around the World in 80 Brands

“Welcome to Casa Bacardi,” Joaquin says as I enter his office. “Please take a seat,” while pointing at a large wooden table with leather chairs. He resembles Al Pacino in Brian De Palma’s… Read More →

Meeting Joaquin Bacardi in Puerto Rico

by Around the World in 80 Brands

I leave the hotel and turn left into Santo Christo Street. At the Cathedral I turn right and follow the Caleta de San Juan towards the city wall. When I exit the other… Read More →

Meeting Marian Salzman on Madison Avenue – What’s next?

by Around the World in 80 Brands

It’s a sunny December morning in Manhattan. We walk from Times Square in the direction of Madison Avenue. We’re having a meeting with Marian Salzman, CEO of Havas PR North America and an… Read More →

Street Art in Rio de Janeiro

by Around the World in 80 Brands

“Brazilian graffiti art is considered among the most significant strand[s] of a global urban art movement, and its diversity defies the increasing homogeneity of world graffiti.” — Design Week In Rio de Janeiro,… Read More →

In the footsteps of the great explorers

by Around the World in 80 Brands

VIDEO: ‘Around the World in 80 Brand’ – We started our trip in Amsterdam… in the footsteps of the great explorers. During the Golden Age in the 17th century, Amsterdam’s port was at… Read More →

“Ipanema” – short film by Oskar Metsavaht

by Around the World in 80 Brands

Ipanema – shortfilm by Oskar Metsavaht from Osklen on Vimeo.

Meeting Jean-Baptiste Santoul – Founder Henkel Innovation Challenge

by Around the World in 80 Brands

It is raining softly as the taxi drops me off at Terminal 2 of Amsterdam Schiphol Airport. I check in for my flight to Dubai and make my way to the duty free… Read More →

Meeting the Campana Brothers in their atelier in São Paulo

by Around the World in 80 Brands

“Here we are,” says the taxi driver, as he pulls up in front of a non-descript garage door in a deserted street. He has taken us to a part of São Paulo where we… Read More →

Launch of the project in São Paulo

by Around the World in 80 Brands

Launch of the project in São Paulo on October 31, 2012. The venue is Menys Lounge – Rua Cunha Gago 864, Pinheiros. We will post the pictures soon! Maarten Schäfer and Anouk Pappers… Read More →

Book Launch in Dubai

by Around the World in 80 Brands

INVITATION TO THE DUBAI BOOK LAUNCH – Book Launch and Networking Event – Oct. 15 at 17.00 Kempinski Hotel – Mall of the Emirates

CoolBrands interview in Ajanaku Magazine

by Around the World in 80 Brands

By Jeffrey Sterken I have met Maarten Schäfer and Anouk Pappers last year at a bloggers event we hosted at the ‘Mood Over West lifestyle pop-up store’ in Amsterdam. Passionate people with great… Read More →

Opinion Leaders Page

by Around the World in 80 Brands

The fact that you’re reading this, means you’re one of the 25.000 opinion leaders worldwide who have a copy of the book ‘CoolBrands – Around the World in 80 Brands’. “Your mission is, should… Read More →

Order a book

by Around the World in 80 Brands

Thanks for your interest in buying one of our books. Please fill in this form or send me an email: anouk@coolbrands.org I will make sure that you receive your book(s). Tags: Around the World… Read More →

Meeting Onkar Kanwar and his son Neeraj in New Delhi – Apollo

by Around the World in 80 Brands

We land at New Delhi airport in the early afternoon. The temperature is already approaching 35 degrees, but it feels kind of comfy. New Delhi is the current seat of government in India… Read More →

Amsterdam – In the footsteps of the great explorers

by Around the World in 80 Brands

We are cycling through Amsterdam’s historic centre, a UNESCO world heritage site and an enduring testimony to the city’s rich history. During the Golden Age in the 17th century, Amsterdam’s port was at… Read More →

Anouk Pappers – Brand Anthropologist

by Around the World in 80 Brands

I was born in a small town in the south of the Netherlands. As long as I can remember, I dreamt of travelling the world and discovering other cultures, just like in the… Read More →

Meeting Eike Batista in Rio de Janeiro

by Around the World in 80 Brands

Two days ago we met Joel Renno in restaurant Forneria in Ipanema. During our conversation, we found out that Joel works for EBX, a huge company involved in mining, crude oil and lately in… Read More →

Eike Batista and the Power of Passion

by Around the World in 80 Brands

We exit the train and are struck by the marvellous view over Rio. We’ve been here before, but today is an exceptionally clear day. “A great day for taking pictures,” I think to myself.… Read More →

Meeting Oskar Metsavaht Rio de Janeiro

by Around the World in 80 Brands

We walk through rua Vinicius de Moraes in the direction of Ipanema Beach. On the corner we pass a small café where the same Vinicius wrote the famous song The Girl from Ipanema, which… Read More →

Rabobank – The secret of cooperative banking

by Around the World in 80 Brands

We’re on our way to the Flevopolder in the Netherlands to meet Joost Augusteijn, Rabobank’s brand strategist. Instead of inviting us to his office, he has asked us to meet him at an… Read More →

Meeting Essa Alhaddad in Abu Dhabi – Etisalat

by Around the World in 80 Brands

We follow the driver out of the lobby of the Emirates Palace hotel. It is early morning but the heat hits us immediately. In front of the hotel, limousines are waiting to pick… Read More →

Meeting Hans-Joachim Richter in Lausanne – Nespresso

by Around the World in 80 Brands

We are in Lausanne, on Lake Geneva, walking through the steep streets of the old town with Hans-Joachim Richter. We’ve known Nespresso’s Director of Corporate Communications for many years and meet every once in… Read More →

Disney, the mouse became a tiger – Hong Liem

by Around the World in 80 Brands

We’re sitting on the top deck of the Disney Wonder overlooking the port of Los Angeles. “This boat is seriously amazing,” I tell Hong, our host for today. We met Hong Liem, the… Read More →

Meeting Roger Gerards and Patrick Liversain in Accra –Vlisco

by Around the World in 80 Brands

It’s early in the morning in Accra and we have just been picked up from our hotel. We are with Roger Gerards, Creative Director for Vlisco, a fashion fabric brand whose colourful Dutch… Read More →

Meeting Deola Sagoe, the princess of African fashion

by Around the World in 80 Brands

It is early afternoon when we touch down at Lagos International Airport and as we walk out of the arrivals hall, we are immediately engulfed in a wave of hot, humid air. I… Read More →

Meeting Uwe Dreher at Frankfurt Airport – BMW i

by Around the World in 80 Brands

Early this morning we left Hotel Adlon in Berlin and made our way south towards Frankfurt. A five-hour trip, giving us enough time to prepare for our meeting with Uwe Dreher, responsible for… Read More →

Meeting Matt Levatich in Las Vegas – Harley-Davidson

by Around the World in 80 Brands

Harley-Davidson, mean but green - “Matt Levatich is in town!” I say to Anouk who is sitting across from me at the breakfast table at the Belagio Hotel. She’s staring straight ahead, emotionless, at… Read More →

Meeting Jacqueline Lampe in Tanzania – AMREF Flying Doctors

by Around the World in 80 Brands

We leave our lodge in the Serengeti National Park early in the morning, heading in the direction of Lake Magadi. Our jeep bumps over the unpaved road, clouds of dust obscuring the back… Read More →

Meeting Clara, the ICE lady in Lagos

by Around the World in 80 Brands

We met Clara Chinwe Okoro in Cannes during the Lions Awards Festival. “I’m from Nigeria,” she said. “I love the landscapes, the untouched virgin spaces and the almost invincible way of life that… Read More →

Meeting Ken Egbas, the man behind Nigeria CSR Awards

by Around the World in 80 Brands

On our trip around the world, we want to experience cool destinations, meet visionary people and brands with a purpose. In recent years, we have come across more and more brands that tell… Read More →

Meeting Craig Davis on Bronte Beach – Brandkarma

by Around the World in 80 Brands

We arrive on Bronte Beach in the eastern suburbs of Sydney. We park the car and make our way past some beachfront cafés before we access the actual beach. We’ve set a meeting… Read More →

Meeting Pen-Ek Ratanaruang – New Thai Cinema

by Around the World in 80 Brands

Six weeks ago in New York, we met Pen-Ek Ratanaruang, a Thai film director and screenwriter considered one of Thai cinema’s leading ‘new wave’ auteurs. He was in Manhattan to present his new… Read More →

Meeting Bhanu Inkawat in Bangkok

by Around the World in 80 Brands

We’re in the Bangkok Skytrain going towards Sukhumvit Road. Since the beginning of our trip Around the World in 80 Brands, we have been communicating our itinerary and date of arrival on Facebook.… Read More →

Building a house in the favela in São Paulo – Um Teto Para Meu Pais

by Around the World in 80 Brands

We’re on our way to the outskirts of São Paulo. Luciano is zigzagging his way through the heavy traffic. We met him a few weeks ago, when he told us about the NGO… Read More →

Shanghai Tang – the Nomad of Hong Kong

by Around the World in 80 Brands

We’re on Hong Kong Island. We just took the peak tram up the 428-metre-high Victoria Peak where we have a great panoramic view over the city. I throw a coin into one of… Read More →