Author - Founder CoolBrands People - Maarten Schafer

We are staying at the Casa Hamaca guesthouse in Valladolid. The host, our friend Denis, invited us to pay him a visit of a few days: “If you do a trip Around the World in 80 Brands, writing stories, Yucatan is a must. The best stories are here. Maya culture is amazing!”

“The Mayas were excellent astrologists and mathematicians. They invented the 0 before any other culture. And the biggest story is of course the Mayan calendar and the predictions of the end of the world in December 2012,” he had said over the phone.

“Wow, ‘the end of the world’, that sounds like a great ending for our book,” I replied with a smile.

Yucatan, Mexicothe end of the worldas we know it Yucatan, Mexico
the end of the world
as we know it

The very first morning of our stay, Denis explains his plan for the day: “I will take you to Chichén Itzá, one of the most important Maya cities. Let me show you the…

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